OBJECTIVE

To build hype for the Grassland Grand Show and upcoming offline events, we’re launching co-branded shoots with celebrities under the “Surprise Box” theme.

Paired with online content pushes and influencer collaborations, the campaign will drive strong traffic in just one month.

Overseas origin-tracing shoots in collaboration with Woolmark Australia

Celebrity endorsements featuring key product styles to boost exposure and sales momentum

CELEBRITY PARTNERSHIPS & SOCIAL MEDIA AMPLIFICATION

  • FULL CAMPAIGN PLANNING & EXECUTION

  • CROSS-PLATFORM CONTENT DISTRIBUTION

  • PROFESSIONAL COMMERCIAL SHOOTS

  • SCRIPTWRITING FOR VIDEO PRODUCTION

OFFLINE EVENT

MATERIALS

Up-close, on-site brand experience

Interactive photo-friendly installation

Hands-on product testing and texture showcase

live streaming from the event location

SOCIAL PLATFORM ADVERTISING PRODUCTION

FULL CAMPAIGN PRODUCTION :From creative concept to final video delivery, including shooting and editing.

FORMAT ADAPTATION:Resizing content to meet different platform specifications.

IMAGE DELIVERY : Photo and video assets captured in one production.

ECHOING YOUR VOICE

ECHOING YOUR VOICE

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